Who

Scout Digital is a boutique agency specializing in social content and strategy. I joined the team as a freelancer from July 2019 - February 2020 as social copywriter (Facebook, Twitter, Instagram + Instagram Stories) across clients: Allswell, Clark’s Botanicals, Supima, Katy Perry Collections, GOATS, and Glow Habit. Most of the targeted audiences were engaged millennials, well-versed in the landscape and colloquial language of social media.

What

Supima Social caption examples:

Fall calls for elevated essentials: @1920_ny’s #madewithSupima sweatshirt is so soft you’ll want to wear it everyday.

Zero waste, maximum quality. ☁️ Every part of the Supima plant is used once it’s harvested.

✅ The plant becomes bedding for livestock

✅ The seed hull becomes livestock feed

✅ The fiber is used for textiles

✅ The oil is used in cooking

Did you know that Supima Cotton’s extra-long fibers give it a smoother surface, in turn producing a softer fabric? Yes, that means denim just got a whole lot more comfortable.

Luxurious soft cotton that feels like a hug is the best way to describe @aetherapparel’s #madewithSupima long-sleeve tees.